As of last week, Mobile shopping surpassed Desktop shopping for the first time in history! A recent study indicated 50.3% of all shopping online* was done through Mobile devices (phones / tablets). As well, in 2014 – Mobile Traffic is on pace to eclipse Desktop web traffic for the first time (and likely lead from then on out).
These are huge milestones and further proof that the consumer is now on the go and needs the fastest and most responsive web / shopping experience in order to be converted into a customer. If your website isn’t responsive, your bounce rate (visitors coming to your site and leaving) will increase, your conversion rate (visitors buying) will decrease, and your SEO (search optimization) will be affected negatively as Google now rates your site on whether it’s Responsive and Mobile friendly.
The Good News: WE CAN HELP!
All of these are factors that you need to consider in properly conveying your products/brand and converting your visitors into customers.
Can We Chat About Your Website?
The Marketing Division at Total Corporate Solutions specializes in Responsive and Mobile Web Development. We assist companies in launching their fresh new looks in effort of converting more sales, and staying up with the growing need and trend of the online shopper.
Call Us at 310-436-8600 or Email Us for a FREE Assessment Today!
*eCommerce traffic Based on data from over 100,000 ecommerce stores that use the Shopify platform. They saw 50.3% of traffic coming from mobile (40.3% from mobile phones, 10% from tablets) and just 49.7% from computers.
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